27 November 2015

Lenta opens its first hypermarket in Tula

With this opening, Lenta expands its network in the Central Region to 18 hypermarkets in 12 cities. 

St-Petersburg, Russia; 27 November, 2015 – Lenta, (LSE, MOEX: LNTA) one of the largest retail chains in Russia, is pleased to announce the opening of a new hypermarket in Tula.

The new store is a Lenta compact format hypermarket located in the “Maxi” shopping mall at 2 Proletarskaya Street, Tula. The store has a total area of 10,675 sq.m, with 6,583 sq.m of selling space and is open from 8 am to 11 pm, seven days a week. A broad product assortment of 19,000 SKUs has been selected specifically for residents of Tula and includes Lenta’s private label and federal product ranges alongside local produce. The store is equipped with 31 cash registers. The property is leased by Lenta. The “Maxi” shopping mall has 2,500 parking spaces.

This opening is Lenta’s eighteenth hypermarket opening in 2015 and brings the total number of Lenta stores to 126 hypermarkets in 65 cities across Russia and 27 supermarkets in the Moscow region.

About Lenta
Lenta is one of the largest retail chains in Russia and the country’s second largest hypermarket chain (in terms of 2014 sales). The Company was founded in 1993 in St. Petersburg. Lenta operates 126 hypermarkets in 65[1] cities across Russia and 27 supermarkets in Moscow, with a total of approximately 812,296 sq.m of selling space. The average Lenta hypermarket store has selling space of approximately 6,200 sq.m. The Company operates six owned hypermarket distribution centres.

The Company’s price-led hypermarket formats are differentiated in terms of their promotion and pricing strategies as well as their local product assortment. The Company employed approximately 30,655 people as of 30 June 2015[2].

The Company’s management team combines a mix of local knowledge and international expertise coupled with extensive operational experience in Russia. Lenta’s largest shareholders include TPG Capital and the European Bank for Reconstruction and Development, both of which are committed to maintaining high standards of corporate governance. Lenta is listed on the London Stock Exchange and on the Moscow Exchange and trades under the ticker: ‘LNTA’.

A brief video summary on Lenta’s business and its Big Data initiative can be seen here.

For further information please visit www.lentainvestor.com, or contact:

Anna Meleshina,
Public Relations & Government Affairs Director
Tel: +7 812 363 28 53
E-mail: anna.meleshina@lenta.com

Anastasia Kuznetsova,
Corporate Communications Manager
Тel:+7 (812) 336 39 97
E-mail: a.kuznetsova@lenta.com

Instinctif Partners
International Media:
Mark Walter and Saule Jandossova
Тel:+44 (0)20 7457 2020
E-mail: Lenta@instinctif.com

Russian Media:
Alexandra Semenova and Marina Shvyrkova
Тel:+7 903 591 1519
E-mail: Lenta@primum.ru

[1] Lenta has changed methodology for calculating number of cities of presence and since 1 May 2015 all cities located in Moscow City and the Moscow region are shown as Moscow.
[2] FTE (full-time equivalent). Average FTE for 1H2015 was 29,776 employees.